In an industry as inundated with meetings as life sciences, it’s important to constantly work to improve meeting effectiveness and impact. To...

Events in healthcare are thriving again after a period of stagnancy due to the global health crisis. Further, the advancements in health technology...

The content that Medical Science Liaisons are expected to understand and objectively convey has continually become more difficult and complex over...

In our post, titled ‘Putting the Puzzle Together: The Difference Between Data, Metrics, Reporting, Analytics, and Insights’, we emphasized how...

When you are looking to improve your events, or even turn a series of one-off events into a more strategic event program, the first place you'll...

The last two years have presented a unique challenge for event and meeting planners - how to accommodate attendees who might not be able to make it...

Whether in person or online, events that prioritize interactivity tend to be the ones attendees remember and return to. Here’s an outline for a...

Executive Summary

Research has shown that audience engagement is correlated with learning. But how effective is technology at engaging audiences and...

Conducting an effective clinical trial is more challenging than ever. Investigator meetings serve an important role in ensuring clinical trial sites...