Analytics & Insights Management: The key to delivering impactful life sciences meetings
AIM’s unique and effective layering of clinical expertise, content engagement technology and data analysis ensures you:- Align content/data to your strategy/goals
- Capture and report the most relevant data
- Generate context and actionable insights on
- content effectiveness
- attendee engagement
- faculty performance
- activity outcomes success
- goals achievement
Data
- Demographics
- Attendance
- Content Clicked
- Notes Taken
- Polling Answers
- Questions Asked
- Survey Answers
- Feedback
Reporting
- Participant Response Report
- Meeting Metrics Overview
- Slide Engagement Report
- Platform Activity Report
- Login Report
- ACES Report
Analytics
- Knowledge by Demographics
- External Data Correlation
- Single Activity Analysis
- Confidence v. % Correct
- Data informed
- Improvement Strategies
- Evaluation & Sentiment Analysis
Insights
Example insights for an event:
- A significant portion answered polls incorrectly, showing they were not understanding the criteria
- A subset answered incorrectly were also the most confident, suggesting misinformation
- Regional attendees had lower engagement with content
- The meeting had a high number of conversationalist personas
Insights lead to actions that improve future meetings and create business opportunities.
Array Content Engagement Score™ (ACES)
Participants who are high engagers with Array have a nearly 20% improvement in knowledge compared to low engagers.
To get the most out of your meeting, you need to understand audience members’ level of engagement with speakers and the content presented. ACES is a proprietary participant-scoring methodology that highlights different engagement levels of the audience, allowing organizers of life sciences meetings to benchmark audience engagement across a series of meetings or against standards for a specific meeting type.
Unlock your meeting's insights potential.
Pre-Meeting
Starting with the end in mind and planning for success through that lens is the only way to ensure goals and ROI objectives are met.
During Meeting
Professional support during the meeting improves content engagement adoption and increases the data capture yield required for actionable insights to be generated.
Post-Meeting
Leveraging automation and in-house clinical expertise moves reporting past vanity metrics and into the realm of storytelling analytics powered by meaningful experiences.
Year-Round
Every meeting provides a snapshot in time of the art of the possible. Combining those snapshots generates a unique source of reference to refine activity design and arm stakeholders with evidence of continued ROI success.
Ready to unlock your meeting's insights potential?
Talk with an expert to learn how Analytics & Insights Management team collaborates with you throughout the entire lifecycle of your meeting and beyond.